Jingya Li, PhD Candidate at the faculty of Industrial Design at TU/e gave a presentation about how improve future learning experiences. Augmented reality technology has great potential to support student’s learning experience in many ways, especially for students growing up in the digital age. The aim of this research is to explore the design space of applying AR in the educational context. In the presentation, the researcher shared her knowledge and ideas from both academic and practical perspectives, combined with the examples on the development and iteration of their current project ‘See Me Roar’.

Frederike Manders from Hyperspace Institute talks about the many new applications of Virtual, Mixed and Augmented Reality: “If you have perfect virtual reality eventually, where you’re be able to simulate everything that a human can experience or imagine experiencing, it’s hard to imagine where you go from there”. Hyperspace Institute is the union of Dutch professionals and experts on AR / VR / MR that supports the this new sector on topics related to ethics, trends, different development of the technologies and all possible ways in which the Mixed Realities can and will have an impact on society.

The Effenaar takes care of programming a wide range of pop music in Eindhoven, and has always facilitated (music) experiments. Effenaar Smart Venue builds on this by creating possibilities for innovative, high-tech experiments in the field of i.a. virtual and augmented reality. Together with artists, schools and companies from this region we research what the opportunities are. And from there, of course new music experiences will arise, causing even greater shows. Stephanie van den Hurk talked about the future of pop music and live experiences.

This edition was made possible by Art + Tech Society.